Andrea Melissa Penaranda has a diverse work experience in the field of social media and digital marketing. Andrea Melissa started their career at Team Y&R in 2012 as a Digital Community Manager, where they created social media content and managed pages for brands such as Colgate Fresh Confidence, Colgate Optic White, Century Tuna, and Palmolive Naturals. In 2013, they joined Tribal Worldwide, initially as a Social Media Editorial Producer, where they wrote content for various brands and online advertorials. Andrea Melissa then progressed to the role of Senior Social Media Editorial Producer and eventually became the Social Media Director in 2019. Their work at Tribal Worldwide involved handling a wide range of brands including PLDT, Smart, Talk 'N Text, Sun Cellular, Huawei, Tropicana, Petron, Philam Life, Rebisco, EastWest Bank, Mang Inasal, and many others.
Andrea Melissa Penaranda attended De La Salle University from 2007 to 2012, where they earned a Bachelor of Arts (B.A.) degree with a major in Philippine Mass Media. Additionally, from 2007 to 2011, they completed a degree in Filipino Media at the same institution.
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