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Yiğit Tümer is a Creative Director at Tribal Worldwide Istanbul, working with clients such as Turkish Airlines, Netflix, Tiktok, and more. Previously, Yiğit worked as a Senior Copywriter at various agencies, handling accounts like ING, Turkcell, Audi, and others. Currently, Yiğit is also a Co-Founder at did you mean_ agency, focusing on creative solutions for local brands. With a background in copywriting for brands like The Coca-Cola Company, Vodafone, and McDonald's, Yiğit brings a wealth of experience to the advertising industry.