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Tara Allison has a diverse work experience in brand management, brand strategy, and communications. Tara currently works as the Group Brand Director at TRG since May 2021. Previously, they held positions at The Richards Group as a Brand Manager from April 2013 to May 2020, and at SparkFarm as a Brand Strategist from December 2011 to March 2013. Before that, they worked as a Brand Director at O&H Brand Design from January 2011 to November 2011. Tara also has experience in brand management, starting from June 2007 to April 2011 at The Richards Group. Tara began their career as a Communications Intern at TCU Office of Marketing and Communications from August 2003 to May 2006.

Tara Allison attended Texas Christian University from 2003 to 2007, where they earned a Bachelor of Science degree in Advertising and Public Relations.