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Mads Vittrup Bak has a diverse background in business development, account management, and marketing. With a Master's degree in International Business Communication, Mads has experience working in various roles such as Account Executive, Business Developer, Partner Relations Manager, and Student Brand Manager. Mads has a strong track record of developing brand strategies, establishing partnerships, and driving sales efforts in companies such as TravelOperations, Solita, Red Bull, and Danish Marketing Association. Additionally, Mads co-founded the NGO Unifacto, which focused on connecting students and companies through online job opportunities.