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Karen Broughton is the Chief Sales and Marketing Officer at Travelodge Hotels Limited since September 2014. Before that, Karen held various senior marketing roles at British Airways from 1989 to 2000. Karen also worked as the Marketing & Communications Director at World Duty Free and Marketing & Service Delivery Director at Money Advice Service. Additionally, Karen has experience as the Head of Character and Global Brand Manager - Club World at British Airways, as well as the Airport Brands Director at BAA. Throughout their career, Karen has been instrumental in developing and implementing successful marketing and sales strategies for various companies.