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Laurence Burton

Senior Business Development Specialist at TransferRoom

New business: responsible for developing and executing TransferRoom’s commercial and sales strategy tailored to the UK market. Prospecting, pitching, and closing deals with football club chief execs, sporting directors and verified agencies in the UK market.

Relation management: Cultivating strong relationships with key stakeholders in football, to enhance TransferRoom's presence and reputation across the UK market. Travelling across the region to meet with Football Club Chief Executives, Sporting Directors and Verified Football Agencies, and representing TransferRoom at industry events.

Team collaboration: Collaborating with cross-functional teams to ensure alignment and support for commercial and sales efforts in the UK market

Market analysis & strategy: remaining informed about industry trends, competitor activities, and market dynamics in the UK market. Additionally, utilising market insights to refine sales strategies and identify growth areas here in the UK.

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