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Simon Parker is a seasoned Salesforce professional with extensive experience in consultancy, architecture, and development. Currently serving as a Salesforce Solution Architect at TrakCel since March 2021, Simon has also held positions as Managing Consultant and Director at Forcatious Ltd since September 2013, focusing on a wide range of Salesforce consultancy services. Previous roles include Salesforce Architect and Lead Developer at Malvern Instruments Ltd, and significant contributions to Surf Life Saving GB, where Simon developed a Member Information System utilized nationwide. Simon Parker has demonstrated leadership as a volunteer coordinator for the Cardiff Wales Salesforce User Group and has worked with various organizations on complex Salesforce projects, emphasizing integration and user experience. Simon's academic background includes an MA and MEng in Chemical Engineering from the University of Cambridge and an MBA from the University of Warwick - Warwick Business School.