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Paul Sethi has over 25 years of experience in the business and investment world. In 1996, they began their career as a Field Sales at CUTCO Cutlery. In 2001, they joined Iroquois Capital as a Partner/Analyst and Jesmar International (Karisma) as a Director, where they focused on sales and operations strategy of enterprise (B2B) couture fashion company. From 2006, they have been an early-stage venture investor, making seed/angel investments through PKS Capital + PS Personal + Rugged. In 2010, they became the CEO of REDBOOKS, a sales intelligence product for the advertising and agency world. In 2014, they co-founded Robuzz, a real-time news alert service, and became an Advisory Board (and Earliest Seed) at Transfix. In 2018, they co-founded and became Fund 1 Managing Partner at 2048 Ventures, investing at Seed and Pre-Seed stages. Most recently, in 2022, they founded and became the Managing Partner of Trajectory Capital Partners, an investment firm focused on companies applying disruptive technology to large established addressable markets.

Paul Sethi received their BSc in Economics - Finance and Management from The Wharton School and their MBA from Columbia Business School.