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Luca Colombo is an experienced App Marketing Manager at Trainline since December 2021, with a focus on independent campaign management, optimization against KPIs, and creative development. Prior to this role, Luca served as a Senior Client Advisor and Social Media Manager at Omnicom Public Relations Italia from May 2016 to December 2021, overseeing social media operations across multiple EU countries and managing client relationships. Educational background includes degrees in Public Relations, Digital Communication, Television, Cinema and New Media, and Communication, Media and Advertising from IULM University. Earlier work experience includes roles in digital communication and community management at various organizations such as the Milan Chamber of Commerce and Touring Club Italiano.