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Seth Hand is an experienced communication professional currently serving as Managing Director and Head of Middle East at TrailRunner International since September 2023. Prior to this role, Seth held various senior positions at Edelman, including Managing Director and Head of Regional Development, and was instrumental in driving new business. At Finsbury, Seth served as Managing Director, focusing on business expansion and leading Media Training and Crisis Communications practices in the Middle East. Prior experience includes key roles at Grayling, where Seth directed new market development in the Middle East and Africa, and at Hill+Knowlton Strategies, where Seth contributed to building the firm's presence in Abu Dhabi. Seth began a career in communications with roles at Benchmark Public Relations and Pagoda Porter Novelli. Seth holds a BA in Corporate Communications from Queen Margaret University.