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Marcel Richter

Account Director Germany at TradeTracker.com

Marcel Richter is an experienced marketing professional and entrepreneur specializing in affiliate marketing and strategic market development, particularly within the DACH region. Currently serving as Account Director for TradeTracker since May 2020, Marcel Richter manages merchant and key account development with notable clients including Leasingmarkt.de and ASUS. In addition, Marcel Richter founded MarcelRichter.Berlin in 2015, offering expertise in affiliate, lead generation, and marketing strategy. As a published author under the name Marcellonator, Marcel Richter explores topics of motivation and self-optimization through literature. Previous roles include Head of Affiliate Marketing at Aroundhome and Senior Online Marketing Manager at Visual Meta GmbH, demonstrating a robust background in managing affiliate partnerships and digital marketing campaigns. Marcel Richter's educational background includes training as a Kaufmann im Einzelhandel at Kaufland Warenhandel GmbH & Co. KG and Berufliches Schulzentrum Löbau.

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