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Brian Cox is currently the Integrator / Partner at Traction Capital, working alongside their friend and mentor Shane Erickson. Brian is also the Owner and Visionary of Simply Ride, formerly known as Simply Street Bikes, which has the largest selection of used motorcycles in Minnesota. Brian is also the Owner and General Manager of Entrepreneurs' Organization - Minnesota, serving as the EO Accelerator Chair and President. With a background in entrepreneurship, Brian has also been involved with companies such as simply Luxury Imports, BizLounge, and BC Greenscapes.