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Gonzalo De Mujica

Founding Operations & Strategy at Traba

Gonzalo De Mujica has held a variety of roles in the sports industry over the past decade. In 2021, they founded Traba, where they serve as the Founder, Operations & Strategy. From 2015-2021, they worked for The Miami FC, first as the Academy Business Director, then as the Senior Manager of Business Development, Business Development Manager, and Senior Account Executive. Prior to that, they were a Midfielder for the Fort Lauderdale Strikers from 2012-2015. As the Academy Business Director, they analyzed market data to create a marketing strategy that increased the number of participants by 60% and resulted in a total revenue of over $300,000 for the year. Gonzalo also established a retention program that brought back 80% of players from the past season. As the Senior Manager of Business Development, they provided strategic direction and leadership to drastically improve the service levels, increase the retention of current members, and grow revenue by cultivating deep relationships and memorable experiences. As the Business Development Manager, they managed a team of sales executives and maintained a focus on revenue generation through the sale of season ticket memberships, group tickets and premium seating. As the Senior Account Executive, they were responsible for managing clients and proactively reaching out to ensure client satisfaction/retention, and they ranked number 1 account executive at Miami FC for 2015-2016 and 2016-2017 season.

Gonzalo De Mujica obtained a Bachelor of Business Administration (B.B.A.) in International Business from Stetson University between 2008 and 2012. Gonzalo also obtained a Salesforce Essential Training certification from LinkedIn in August 2021.

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