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Heidi Lucas has extensive experience in business development and marketing, currently serving as the Director of Business Development at Toyota of Hattiesburg since April 2016, where responsibilities include planning, executing, and analyzing marketing efforts. Previous roles include Internet Manager at Dean McCrary Kia of Hattiesburg, focusing on online marketing strategies to boost sales, and Manager of Email at Delve Partners, LLC, along with Email Marketing Manager at Bookit. Heidi holds a BS in Multimedia Design & Development with a concentration in Graphics & Marketing Management from Florida Gulf Coast University and has completed studies in Media/Graphic Design at Tom P. Haney Technical Center, along with attending Gulf Coast Community College.