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Mitch Pritchard serves as the Communications Manager for the Town of Perinton since February 2018, overseeing the management of the town's website, social media accounts, and quarterly newsletters. Prior experience includes a lengthy tenure at the Rochester Democrat and Chronicle, where Mitch held the position of Senior Communications Manager and Assistant News Editor, focusing on sports coverage. Additional roles as a Sports Writer/Editor at the Alameda Newspaper Group and staff writer at the Contra Costa Times contributed to a solid foundation in sports journalism, alongside early experience as a Sports Producer at KTVU. Mitch's education includes a Master's degree in Childhood and Special Education from Robert Wesleyan College and a Bachelor's degree in Mass Communication from California State University.