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Marília Zanotti

Head of Customer Success and Customer Experience at TotalPass Brasil

Marília Zanotti's work experience includes a range of roles in customer success, customer service, and marketing.

From 2020 to the present, they have been working at TotalPass Brasil as the Head of Customer Success and Customer Experience. Their responsibilities include managing customer service for B2B clients, strengthening relationships with HRs, and delivering results. Marília has achieved an NPS score of 78.

In 2020, during the pandemic period, Marília served as a Customer Success Manager and Key Accounts Manager at TotalPass Brasil. Marília was responsible for managing the main accounts, restructuring the customer success area, and selling new services. Marília also developed communication strategies and actions to improve service conversion.

Prior to their time at TotalPass Brasil, Marília worked at Smart Fit from 2017 to 2020. Marília held the position of Coordinator for Innovation and New Business, leading new product development, customer journey development, and project rollout. Marília also developed strategies to generate demand and reduce costs. Before that, they worked as an Analyst for Innovation and New Business at Smart Fit, where they were responsible for implementing machines in the units and coordinating with various internal departments.

Marília's work experience also includes a role at COMPAREX Brasil in 2016 as a Marketing Analyst for Microsoft Partner. Marília created and executed campaigns, organized events to generate demand, and supported Microsoft product marketing programs.

In 2014 and 2015, Marília worked at Microsoft as a Sales Partner and Business Development intern. Marília provided support to the B2B service and sales team, managed CRM data, and facilitated marketing plans with partners. Marília also managed marketing communities to promote strategies and best practices.

Marília's work experience began in 2012 with the International College Program at Walt Disney World.

Marília Zanotti obtained a Bachelor's degree in International Relations from ESPM Escola Superior de Propaganda e Marketing, starting in 2011 and completing their studies in 2015. Later, in the year 2018, Marília pursued a Post-Graduation in Big Data and Marketing Intelligence at ESPM Escola Superior de Propaganda e Marketing.

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