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Nikoletta Piatkowska is an accomplished marketing professional with extensive experience in leading performance marketing strategies across various industries. Currently serving as Vice President of Marketing at ToolTime, Nikoletta has previously held key positions including Head of Online Marketing at SumUp, Senior Director of Performance Marketing at Pipedrive, and Head of Performance Marketing at H&M Group. A proven track record includes building and managing high-performing teams, driving customer acquisition, and developing comprehensive marketing plans that align with business objectives. Nikoletta possesses strong expertise in digital marketing channels such as SEM, social media, and affiliate marketing, while also leading successful projects in metrics analysis and A/B testing. Nikoletta holds a Master's Degree in Marketing, Management, and Industrial Organization from European-University Viadrina.