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Chetan Asher has extensive experience in the digital advertising industry. Chetan founded Tonic Worldwide in 2006 and currently serves as its Chief Executive Officer. Tonic Worldwide is known for its creative and effective campaigns for global brands.

Before Tonic Worldwide, Chetan worked at Times Internet Limited as a Manager from 2005-2007. In this role, they managed partnerships with telecom carriers and helped develop compelling VAS content for brands within the Times Group.

Chetan also worked at Enable Interactive from 2001-2005 as a Strategy & Alliances professional. At Enable Interactive, they introduced digital media to large brands and consulted on the medium. Chetan also executed campaigns for various clients and developed mobile content for telecom operators.

Chetan Asher attended St. Thomas Academy from 1995 to 2000, during which they did not pursue a specific degree or field of study. Subsequently, from 1999 to 2000, Chetan enrolled in Valia College and obtained a Bachelor of Commerce degree with a focus on Commerce.