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Lily Nguyen

Product Marketing Manager at Tokuyama Dental America, Inc.

Lily Nguyen has a diverse work experience spanning across various industries.

Lily started their career as a Marketing Assistant at ROHTO Pharmaceutical Co., Ltd. in 2009, where they executed marketing activities for health care brands, managed brand consistency, and developed packaging and advertising materials.

In 2012, Lily joined Unilever as an Assistant Brand Manager, where they implemented marketing plans for Pond's skincare brand and acted as the "Digital & Research Champion," growing the brand's Facebook fanbase by 300%. Lily also oversaw two new product launches simultaneously.

Moving on, Lily became a Brand Manager at Ariston Group in 2014. During their tenure, they led the successful launch of the Instant Water Heater product in the Southern region of Vietnam, contributing to a 20% growth in the category. Lily also took on the role of Senior Manager of Brand & Marketing Analytics, where they focused on SEO, paid media channels, consumer insights, marketing analysis, and event management.

Most recently, Lily joined Tokuyama Dental America, Inc. in 2022 as a Product Marketing Manager, where they are currently responsible for product marketing activities.

Overall, Lily Nguyen has developed a strong skill set in brand management, marketing analytics, advertising, digital and social media channels, event management, and market research throughout their career.

Lily Nguyen received their Bachelor of Arts (BA) degree in International Business Economics from Foreign Trade University, where they studied from 2005 to 2009. Lily is currently pursuing a Master of Business Administration (MBA) degree in Business Management & Marketing from Gies College of Business - University of Illinois Urbana-Champaign, with an expected completion year of 2025.

In addition to their academic qualifications, Lily has obtained several certifications to enhance their skills and knowledge. These include the Google Marketing Platform Certificate, Power BI Certified for Marketers, Tableau Desktop Certified Professional Certification, Salesforce Certified for Marketing, Internal Trainer from Dale Carnegie Training, Innovation & Leadership from New Learning Way, Coaching & Motivating Skills from Towers Watson, Unilever Marketing Foundation from Unilever, Brand Manager Certificate from VietnamMarcom Academy, Advanced Google Analytics, and Search Ads 360 Certification, all obtained between 2010 and 2020.

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