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Lucia Barone is an experienced professional in the digital marketing and advertising industry, currently serving as the AdOps Team Leader at TMA Digital Agency since August 2023. Prior to this, Lucia held the position of Senior Client Services at Lemmonet from October 2020 to July 2023, where responsibilities included managing performance and branding campaigns for LATAM and the US, and maintaining daily contact with clients and agencies. Lucia's career also includes roles at Clarín as an Executive Account Manager, VIX, Inc. as Brand Partnership Director, and various positions at Batanga Media, focusing on campaign management and client services in LATAM markets. Educational qualifications include a degree in Communication from the University of Buenos Aires, with additional studies in Multimedia Communication Design.