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Roxie Naicker is an accomplished Marketing Manager currently leading the Hair Care division at Tiger Brands since September 2012. Naicker has extensive experience in brand management, previously overseeing the Pesticides portfolio and Personal Care categories, including Face Care, Feet, Hair Care, and Bath. Naicker is involved in S&OP for process development and product rationalizations. Additionally, Naicker serves as the Chairlady of the Ethembeni Advisory Board at The Salvation Army, managing its marketing and PR efforts. Naicker's career at Tiger Brands began as an Assistant Brand Manager and includes roles in category management and shopper marketing. Naicker holds a Master's degree, Bcom Honours, and a Bcom degree, all from the University of KwaZulu-Natal.