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Wendy Huffman, CBAP Certified, has a diverse work experience in various roles and companies. Wendy is currently working as a Product Manager at Thrive Commerce, where they collaborate with company leadership to define product strategy and inform the product roadmap. Prior to this, Wendy worked as a Senior Business Analyst and Senior Product Analyst at Optizmo Technologies, LLC, engaging with B2B customers to identify opportunities for the company and its clients. Wendy also served as a B2B Saas Product at Listrak, contributing to the company's product development from 2016 to 2020. In addition, Wendy worked at Leadnomics as a Digital Product Manager, coordinating workflows and managing competing priorities for their proprietary B2B CRM platform and consumer-facing websites. Wendy also held the position of Director of Email Marketing at Leadnomics, demonstrating their expertise in email marketing. Wendy began their career as an Email Marketing Manager at Cutting Edge Media, where they gained experience in managing email marketing campaigns.

Wendy Huffman, CBAP Certified, completed their Bachelor's degree in Advertising from Temple University between 2001 and 2005. Wendy also holds a certificate in Story Skills granted by Seth Godin's Akimbo Workshops from The Story Skills Workshop. Additionally, they have obtained the Certified Business Analysis Professional (CBAP) certification from IIBA in December 2019 and the Product-led Certification from Pendo.io in December 2022.