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Lubaina Rangwala is an experienced professional currently serving as Program Lead for Go To Market Operations at Thoughtworks since January 2014. With a proven track record in leading cross-functional teams, Lubaina has successfully shaped the marketing operations roadmap and established a global Account Based Marketing practice across various regions. Previous roles include Product Marketing Manager, where Lubaina developed marketing strategies for open source products and fostered a community of contributors, and Senior Business Analyst, focusing on user-centric feature development. Prior experience includes digital media strategy as a freelancer, Account Manager at Kieon enhancing client engagement through technology, and Project Manager at Nextwave Multimedia overseeing game design and e-learning projects. Lubaina holds a Master’s degree in Media Management and a Bachelor’s degree in Visual Communication.