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Juan Berdah has extensive work experience in the field of SEO and digital marketing. Juan began their career in 1997 as a Production Manager at KIABI before transitioning to a Marketing Manager role at Auchan Retail in 2000. From 2004 to 2006, they worked as a Branch Manager at Sylvan France. Juan then entered the world of internet marketing, starting as an Affiliate Manager at Internet Data Marketing from 2006 to 2008. Juan then pursued freelance opportunities as an SEO/SEA consultant until 2011. Juan joined D-EDGE Hospitality Solutions in 2011, initially as an SEO Manager and later as a Senior Product Manager until 2014. From 2014 to 2017, they served as an SEO Manager at LesFurets.com. Juan then became an International SEO Manager at Evaneos from 2017 to 2021. In 2021, they joined Singulart as the Head of SEO and later moved to THOM in the same role.

Juan Berdah obtained a Master of Science in Management with a focus on Marketing Strategy and Business Development from emlyon business school, during the years 1999 to 2002. Prior to that, they earned a Master of Engineering Science from Ecole supérieure des Techniques industrielles et des Textiles from 1994 to 1999, with a specialization in Chemistry, Mechanics, and Programing. In addition to their academic degrees, Juan also holds certifications in Data SEO Labs at Level 2 from DATA SEO LABS, achieved in November 2019, and as a Certified Scrum Product Owner from the Scrum Alliance, acquired in February 2014.