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Joe Danson has a diverse work experience in the retail industry. Joe started their career at Tesco PLC in 2010 as an Assistant Buyer and worked there until June 2014. Afterwards, they joined Shop Direct, where they held various roles including Gaming & Photography Buyer and Product Sourcing Manager. In 2016, they joined The Very Group as a Global Sourcing Manager and currently serves as the Head of Sourcing since October 2022.

Joe Danson attended Liverpool John Moores University from 2005 to 2008, where they obtained a Bachelor of Arts (B.A.) degree in History.