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Keith Vest

Founder, Executive Board Advisor & Partner at The Variable

Keith Vest has extensive work experience in various roles and industries. Keith is the Founder and COO of V5 Ventures since 2023. Prior to this, they were the Founder, Executive Board Advisor & Partner at The Variable, a growth company that combines innovation consultancy with advertising agency services to drive growth. Keith co-founded 0530 Cycling LTD, a cycling team in Winston-Salem, NC, and was the Manager and Partner at 100watt. Keith also founded Sunshine Beverages, LLC, where they served as the Vice Chairman and played a key role in establishing strong consumer loyalty for the company. Additionally, they were the President and Partner at PAVE Creative Group, a group of creative strategists focused on emerging growth companies. Before that, they worked at PikeCassels, Inc. as a Partner and Associate Creative Director, and at The Anderson Group as an Art Director. Keith's diverse background spans across advertising, marketing, entrepreneurship, and design.

Keith Vest attended North Carolina State University from 1985 to 1989, where they obtained a Bachelor's degree in Environmental Design with a focus on Graphic Design.

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