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Alejandra Sotelo Mazmela is an experienced marketing professional specializing in influencer marketing and community management. Currently serving as an Influencer Marketing Specialist and Community Manager at The Summer Agency, Alejandra has previously contributed to Mercedes-Benz Fashion Week Madrid by establishing KPIs and managing influencers. Additional roles include Influencer Marketing Manager at DISORDER EVENTS SL, as well as marketing internships at MEEU and ZIELOU RESTAURANTE AND PARTNERS SL, focusing on event marketing and social media management. Alejandra also has experience in videography, field marketing leadership for Repsol campaigns, and telemarketing for Vodafone Group Plc, with a strong foundation in creative content creation from a Bachelor's degree in Advertising and Public Relations from Universidad Rey Juan Carlos. Currently pursuing further education in Digital Design and Creation at Universitat Oberta de Catalunya, Alejandra continues to enhance professional skills in creative and commercial art.