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Sara Dotterer serves as the Brand Strategy Director at The Ricciardi Group, focusing on research, brand strategy, and copywriting for B2B companies across various sectors. Previously, Sara held roles as a Senior Brand Strategist at Southern Methodist University and as a VR Facilitator at Carne Y Arena with the Nasher Sculpture Center, emphasizing immersive experiences. With technical expertise in diverse creative practices including choreography, sculpture, and digital media, Sara has also contributed to brand and product strategy at Rebel & Co. and Burns Group. Educational qualifications include an MFA in Multi/Interdisciplinary Studio Art from Southern Methodist University and dual Bachelor's Degrees in Anthropology and Studio Art from Washington and Lee University.