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Trina Roffino is the founder of Project Unbroken, starting in March 2024, and has held multiple leadership roles at The Marketing Arm since 2000, including CEO, President, Chief Client Officer, and Group VP of Account Service. Roffino also served as Director of Account Service for Frito Lay Brands and Account Director for SunChips. In addition to these positions, Roffino is a member of the Board of Directors for the American Advertising Federation and previously held a board position at Spay Neuter Network. Prior experience includes a role as Automotive Brand Marketing Manager at Interstate Batteries and positions at Host Communications and UCLA Athletics. Roffino holds a BA in Political Science and Public Affairs from UCLA and has completed executive education at Harvard Business School.