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Rap lyricist and game designer, Craig Tinsley, is the Los Angeles Innovation Educator at The Hidden Genius Project. Throughout his career, Craig has worked in digital media and entertainment, soaking up a diverse skill set in quality assurance, technical writing, and digital product management along the way. Heavily inspired by hip-hop culture, physical sciences, and a wide range of animation, Craig uses his linguistic mind to oscillate between big picture ideas and fine details in order to detect opportunities to synthesize new understandings and outcomes.