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Kriti Rai Tiwari has a diverse range of work experience in the advertising industry. Kriti currently holds the position of Associate Creative Director at The Glitch since 2022. Prior to this, they worked as a Group Head - Copy at Indigo Consulting and Publicis Worldwide from 2021 to 2022. Kriti also served as Creative Supervisor at Sparkt India from 2018 to 2020 and Copy Supervisor at Ogilvy from 2017 to 2018. Before that, they worked at What's Your Problem as a Senior Copywriter and Copywriter from 2016 to 2017. Additionally, they gained experience as a Copywriter at Dimentions Studio from 2015 to 2016 and as an Intern at Crayons Advertising Pvt Ltd. in 2014.

Kriti Rai Tiwari completed their high school education in India at Tagore Public High School from 2008 to 2012. Kriti then went on to pursue a Bachelor of Mass Media degree with a focus in Advertising at Sophia College (Autonomous) from 2012 to 2015.