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Arjita Shrimali is an accomplished product marketing professional currently serving at eero, an Amazon company, since October 2022. As the founder of The Desi Bride since 2020, Arjita has led the growth of Texas's top South Asian wedding marketplace, achieving an 11x increase in less than a year. Previously, at Samsung Electronics America, Arjita held roles as Senior Ecommerce Product Marketing Manager and Manager of Product Marketing, Strategy, and Operations for 5G and AR, notably leading the US's first 5G phone launch. Early career experiences include strategic roles at Resolut Partners, Unitus Capital, Amazon, Deloitte, and JP Morgan Chase. Arjita holds an MBA from Northwestern University's Kellogg School of Management and completed a Business Honors Program in Finance at Texas McCombs School of Business.