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Vira Katolik is a seasoned marketing professional with extensive experience in account management within the pharmaceutical industry. Currently serving as Vice President and Account Director at The DEFY Collective since January 2024, Vira previously held various roles including Account Director at MRM//McCann, where responsibilities included leading multi-channel marketing efforts for vaccine campaigns and collaborating with creative and strategy teams. Vira has a proven track record in brand planning, tactical execution, and the successful launch of multiple pharmaceutical products across various platforms, demonstrating expertise in analytics, personalized marketing communications, and team collaboration. Vira's earlier experience includes strategic roles at Fingerpaint, H4B Catapult, and Digitas Health, among others, contributing to a well-rounded background in both consumer and healthcare marketing. Vira holds a degree from Franklin & Marshall College, earned in 1995.