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David Williams is an accomplished executive with extensive experience in business development and technology solutions, particularly within the retail and natural product industries. Currently serving as Executive Vice President of Business Development at The Data Council since January 2023, David is instrumental in advancing innovative platforms like IX-ONE and RIVIR. Previously, David held the position of Executive Vice President at Cornerstone for Natural and played a pivotal role in developing solutions that enhance in-store shopper engagement. With a background that includes key leadership roles in various companies such as The Data Council, LLC, Living Naturally, Inc., and LoyalTec, David has a proven track record in driving growth and implementing marketing and technology strategies tailored for the retail sector.