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Vanessa Alley currently serves as the Senior Manager of Business Intelligence at The Coca-Cola Company since October 2023, following a significant tenure at Microsoft, where from October 2015 to March 2023, roles included Senior Analytical Lead for Retail & CPG and Team Learning & Development Lead. Prior experience at Yahoo from January 2012 to October 2015 involved managing search and native advertising for the Technology and Telecommunications sector. At InterContinental Hotels Group, from July 2008 to January 2012, Vanessa Alley led global web and interactive marketing strategies and specialized in paid search marketing for a large portfolio of hotels. Earlier roles included Online Marketing Manager at Interhome (2007-2008) and experience in branding campaigns within the travel and hospitality industry. Vanessa Alley holds a Bachelor of Science degree in Advertising with a focus on Photography from Appalachian State University.