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Sara Elmstrom serves as the Chief Executive Officer of CXO2, a subsidiary of The Bridge International, since May 2021, focusing on customer experience management consulting. As a Partner at The Bridge International since April 2019, Sara bridges the gap between strategy and execution through innovative approaches. Previously, Sara founded Two7, utilizing experience to drive business results through people, and held various roles at IAG, including Head of People, Enablement and Performance. Additionally, SAP has senior managerial experience from Wesfarmers Insurance and extensive campaign management roles at CCI and Virgin Holidays. Early career accomplishments at Telegen UK Ltd included significant growth and productivity improvements in call center operations.