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John Peabody's work experience includes:

- Director, Content Strategy at The Aspen Institute starting from December 2023.

- Principal at JP Creative, where they work as an independent creative specializing in creative strategy, content development and production, and content distribution, starting from March 2023.

- Director of Branded Content at Gear Patrol from March 2022 to February 2023, where they led Gear Patrol Studios in producing custom video, photo lookbooks, and articles for partners.

- Head of Visuals (Photo + Video) at HODINKEE, Inc. from January 2021 to October 2021, managing video and photo teams and leading editorial and branded photo and video projects.

- Managing Producer at HODINKEE, Inc. from April 2020 to January 2021, overseeing sponsored content and limited edition content production.

- Senior Creative Strategist at The Atlantic from March 2017 to March 2020, developing and pitching branded partnership programs.

- Independent Content Strategist and Journalist at Hand and Eye Media from November 2013 to March 2017, working with brands to develop and execute content strategies and launching and editing The Hand & Eye blog.

- Online Editor at Thomson Reuters from September 2011 to November 2013, editing the Reuters homepage and mobile apps and managing a team of freelancers.

- Account Manager at Common Sense NMS from July 2010 to June 2011.

- Reporter at Oyster Hotel Reviews in 2008.

- News Writer at ABC Radio from July 2008 to November 2008, writing breaking news scripts and editing audio.

John Peabody has a Bachelor of Arts (B.A.) degree in Geography from the University of Colorado Boulder. John also has a Master of Journalism (MJ) degree with a focus on Journalism from the University of California, Berkeley. Additionally, they hold certifications in HubSpot Inbound Marketing from HubSpot and Artificial Intelligence in Marketing from the University of Virginia Darden School of Business.