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Michael Minshew is a seasoned communications professional with extensive experience in sports media and social media management. Currently serving as the Lead Content Specialist and Manager of Paid & Social Content at Texas Tech University since October 2020, Michael oversees the university's Twitter and Facebook pages while coordinating their content. Michael previously held the position of Assistant Director of Communications for Arkansas Athletics from October 2018 to September 2020, collaborating with multiple sports programs. Additionally, Michael served as Assistant Director of Communications at Texas Tech Athletics from August 2015 to October 2018 and gained early experience as a Graduate Media Relations Assistant at Texas Christian University and a Media Relations Assistant at Oklahoma State University. Michael holds a Bachelor of Science degree in Sports Media Production from Oklahoma State University and a graduate degree from Texas Christian University.