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Holly Hirsch, CMP has a diverse work experience spanning over several years. Holly began their career at Walt Disney World in 1994 as an Attractions Hostess, and later became a Group Sales & Convention Services Coordinator and Guest Relations Hostess. Holly then worked as a Convention Sales Coordinator at Convention Planning Services, Inc. before joining The Palm Restaurant as a Catering Sales Manager. At The Palm, they were part of the opening management team and was responsible for developing local marketing opportunities and launching sales initiatives. Holly also booked and planned all private dining events at the restaurant. Holly then served as a Catering & Event Sales Manager at Sambuca Catering and as a Communication & Management Graduate Instructor at Texas A&M University. Holly later joined the Texas Attorney General's office as an Antitrust Investigator and Project Manager. Holly also worked as a Sales Manager at the Austin Convention Center Department and as the Director of Sales at MP Associates, Inc. Currently, they are the Director of the Office of Special Projects at Texas State University.

Holly Hirsch, CMP, holds a Bachelor's Degree in Communication from the University of Colorado Boulder, which they completed from 1992 to 1996. Holly pursued Graduate Studies in Organizational Communication at Texas A&M University from 2004 to 2008. Additionally, Holly has obtained the certification of Certified Meeting Professional.