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Rafaela Manes began their career in 2011 as a Marketing Communication Assistant at the Museu de Arte Moderna de São Paulo. In 2014, they moved on to become a Marketing Assistant at SIEN Solutions. In 2015, they took on the role of Head of Communication & PR at AdaptiveBee. In 2019, they became the Business Development Director Brazil & Portugal at TestWe, where they proposed a SaaS solution to create and manage digital exams with anti-fraud security and the possibility of offline monitoring.

Rafaela Manes began their education in 2008 when they attended FAAP - Fundação Armando Alvares Penteado and earned a Master 1 in Communication Sociale with a specialization in Publicité et Marketing. In 2010, they attended Shafston International College in Brisbane, Australia to study English language. In 2013, they attended Université Paris 8 and earned a Master 2 in Communication et Culture with a focus on Recherche et Expertise dans les Industries Culturelles et les Médias.