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Fiorella Martinelli serves as the Video Production Manager at Testimonial Hero since February 2022, leading initiatives that empower B2B revenue teams to create impactful video testimonials, enhancing buyer confidence and improving sales cycle efficiency. Previously, Fiorella held various roles at Valnet from February 2019 to October 2021, including Content Lead, Video Production Manager, and Creative Director, where responsibilities encompassed managing creative teams for popular YouTube channels and driving significant subscriber growth. Additional experience includes producing and editing videos for clients such as Renault at Ginkgo, and video editing tasks for multiple production companies. Fiorella holds a degree in Cinematographic Realization from Escuela de Cine del Uruguay, a Bachelor of Visual Communication Design from Universidad de la República, and an Audiovisual Technician certification from UTU.