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Irena Gumbert is an accomplished marketing professional currently serving as the Marketing Manager at Testarossa Winery since October 2022, where responsibilities include executing a marketing strategy aimed at enhancing brand recognition and increasing revenue through various channels. Prior experience includes a Senior Manager position in Marketing Strategy at PayPal, where Irena developed go-to-market strategies for Small Business and Mid-Market segments. As an Independent Marketing Consultant at Credit Sesame, Irena directed customer acquisition strategies for a VC-funded startup. Additional roles include Marketing Manager positions at TiVo and Yahoo!, where focus areas included campaign management and product launches. Irena began a professional journey in marketing with roles such as SEM Group Account Manager at Searchrev and Account Manager at Coupons, Inc. Educational qualifications include an MBA and a BS in Marketing from San Jose State University, along with an Agile Project Management Certification from the University of California, Berkeley.