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Sergi Ferrer is an accomplished Product Manager with extensive experience in outdoor and high-tech urban apparel. Currently at Ternua Group since October 2018, Sergi oversees market trend analysis and defines product ranges for the TERNUA and LOREAK MENDIAN brands. Prior roles include Product Manager & Developer at Hebolution Parts, where Sergi was responsible for launching new sports disciplines and defining a comprehensive product range, and Product Manager for Technical Outdoor Apparel at Ternua Group, where market analysis and product definition were key responsibilities. Additionally, Sergi served as Apparel and Sports Category Manager at Mat Global Solutions, focusing on providing end-to-end solutions for various outdoor and sports brands. Early in a career at Intersport Athletics, Sergi managed outdoor, ski, and bike products. Educational credentials include a diploma in Graphic Design from IDEP Barcelona and a Master's in E-Business from La Salle BCN, alongside various business qualifications from institutions in Germany and Spain.