Caprice leads Tensoft’s revenue generation strategy and execution, integrating its marketing, sales and customer success programs. She has helped define Tensoft’s target markets, develop marketing programs, establish brand touchpoints, build and maintain effective partnerships, create customer retention solutions, and drive sales. Her background in enterprise software marketing and sales spans over 20 years at both start-ups and established organizations. She joined Tensoft in 2001, after consulting to the company for several years, and has been responsible for Sales, Marketing and Customercare since then.
Prior to that, she worked for several enterprise software firms, including Agresso, Consensys, and Deltek Systems. Caprice has a BS in Anthropology from Santa Clara University, and an MA on Anthropology from San Francisco State University.
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