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Nilay Gandhi is an experienced Principal Experience Strategist at Productive Edge, specializing in experience strategy, customer experience, content strategy, creative, and product design with a focus on driving impactful change in healthcare. Prior experience includes serving as a Director at VMLY&R, where Nilay led content strategy and customer experience for major initiatives with the global Walgreens/WBA business and managed multiple senior team members. Previous roles as Lead Strategy Consultant and Lead UX Content Strategist at Productive Edge involved client-facing digital strategy and omni-channel experience strategy for Virgin Voyages. Nilay has also held positions such as Lead Content Strategist at Rightpoint and Senior Marketing Content Manager at Morningstar, contributing to digital marketing strategies for diverse high-profile clients. With a Bachelor’s degree in English from the University of Illinois Urbana-Champaign, Nilay has a well-rounded background in marketing, product strategy, and content development across various industries.