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Roseanne Ida is a seasoned marketing professional with extensive experience in financial services, currently serving as a Senior Marketing Manager at TELUS since May 2021. Previously, Roseanne worked at BMO Financial Group from November 2015 to April 2021 in various marketing manager roles, where responsibilities included developing marketing strategies, managing budgets, and executing successful campaigns that significantly increased customer engagement. Roseanne's earlier experience includes leadership positions at TD, where contributions involved strategic planning and managing outbound sales initiatives, along with a strong history of exceeding performance targets. Roseanne holds an MBA from Goodman School of Business, as well as a BBA and a BA (Honours) from Brock University and Queen's University, respectively.