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Fredrik Gustafsson currently serves as a Board Member for TEDxStockholm, focusing on brand development, community engagement, and internal culture. Since January 2012, Fredrik has been a PR Specialist at Ledarna, managing public relations and media relations for the Swedish organization for Managers while overseeing social media channels. Previous experience includes a role as Sales & Marketing Manager at Cohn & Wolfe, where responsibilities encompassed sales and digital strategy, and as Creative Director/Account Director at Bite Communications, managing international accounts and strategic campaigns. Early career experience includes communications counseling as an Account Manager at GCI Stockholm. Fredrik holds a Bachelor's degree in Humanities from Karolinska skolan and a BA in Media and Communications from Växjö University.