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Cipriano Santos is a Distinguished Professor at TECNOLÓGICO DE MONTERREY, focusing on the integration of machine learning with optimization approaches to address complex business, engineering, and scientific challenges. As CEO of Guapo Analytics Inc. and a Senior Technical Advisor at Recruitology U.S., Cipriano is involved in advancing recruitment technology through intelligent matching and analytics for a broad range of media companies and employers. Previously, Cipriano held a role at Gurobi Optimization, developing content that enhances the usability of mathematical programming to solve intricate problems. With a robust background at HP, spanning multiple senior technical roles, Cipriano’s expertise is underpinned by a PhD in Operations Research from the University of Waterloo and a bachelor's degree in Actuarial Science from Universidad Nacional Autónoma de México.