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Alexandra Efraimidou, MBA, currently serves as the Global Sales Operations Manager at Tecan since November 2021. Prior to this role, Alexandra was the Global Planning Manager at Cerdia, overseeing a team responsible for optimizing supply chain processes across five production sites and managing global inventory flow. At Johnson & Johnson, Alexandra focused on demand planning and sales operations for the CEE and western cluster, improving forecast accuracy and supporting business goals. Alexandra's earlier experience includes managing supply chain and procurement at Lidl Hellas, responsible for supplier management and contract negotiations, as well as serving as a Logistics Manager at ALDI SÃœD, overseeing a large team in Greece after completing training in Austria. Alexandra holds an MBA from the University of Macedonia and a degree in Balkan, Slavic and Oriental Studies, Economics, and International Business from the same institution.