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Laura Kirkby-Jones is a Strategy Partner at TBWA\London, bringing extensive experience in strategic planning and campaign management. Previously, Laura served as Strategy Partner at Joint, Strategy Director at Exposure Digital Ltd., and Planning Director at Holler, where leadership included overseeing a team of 11 planners. Early career roles featured foundational positions as a Senior Strategist at Holler, Lead Strategist at Work Club, and Assistant Brand Manager at PizzaExpress. Laura has honed expertise in campaign strategy, budget management, and agency management while working on major brands like P&G and Nestlé. Laura holds a Mini MBA in Marketing from Marketing Week and a degree in Philosophy and Sociology from the University of Exeter.